Strategy-first paid media for small and mid-size businesses spending $3K–$30K/month on ads. We diagnose what's leaking and build the system that fixes it — not just the campaigns.
Packages starting at $1.5K / month
Most businesses spending on ads already know something's wrong. Here's the exact shift we make.
Three pillars in one system designed to optimize workflows and make decision-making simpler. When all three pull in the same direction, every dollar works harder.
This is our base to every decision. We analyze your current customer acquisition system, identify the leaks, and map the optimization improvements — across audiences, offers, channels, messaging, and measurement. Without strategy, we don't do anything.
Start a projectWe choose the platform based on your strategy and business type — Meta, Google, TikTok, or a mix. Every campaign is built on the strategy, with live tracking and budget that moves to what's actually working.
Start a projectContent is the long-term lever in every successful ads strategy. Static, video, UGC, landing pages, organic social — built as part of the system, not as an afterthought. When content and paid ads pull together, cost-per-lead drops and your brand builds equity it keeps even when campaigns pause.
Start a projectWe work on a minimum of 3 months — because real results take systems, not shortcuts. Month-to-month after that. Four steps, no surprises.
30 minutes. We dig into your business, your buyer, and your numbers. No pitch deck — just questions that matter.
You get a written plan: which channels, what spend, what we expect to return, and what gets reported every week.
We build creative, set up tracking, and ship campaigns — usually inside 7 days. No three-month onboarding.
Every week: real reporting in plain English, decisions made, budget moved to what's working. That's the whole job.
Real campaigns, real businesses, real results. Each one built on strategy first, creative second, and measurement throughout.
Every strategy call, every campaign decision, every weekly report — handled by Valerie and JP directly. No account managers, no handoffs, no surprises. When you email us, we answer.
Valerie leads creative direction, visual strategy, and brand positioning. She has spent 6+ years turning marketing briefs into campaigns that actually convert — across Meta, Google, and organic.
JP runs strategy, paid media buying, and client accounts. He obsesses over attribution, budget allocation, and the numbers behind every campaign — because results on paper only matter if they show up in revenue.
Be honest — this call is worth your time and ours only if most of these land.
A 30-minute strategy call. No pitch deck, no obligation — just a clear read on what's broken and what's worth doing.
Book a strategy call →Founders from 12+ Canadian and US businesses have taken this call. Most leave with clarity they didn't have before — regardless of whether we work together.